About
About CharityJen
OVERVIEW
CharityJen Consulting helps nonprofits unlock their full fundraising potential through strategic guidance, compelling campaigns, and actionable frameworks designed for the digital age. From high-level planning to campaign execution, CharityJen equips organizations with the tools, structure, and confidence they need to sustainably grow their impact.
Founded by Jen Newmeyer, CFRE — a nationally recognized digital fundraising strategist and author — the consultancy specializes in integrated campaigns, donor engagement, and audience development. Over the past 20+ years, she has raised more than $10 million in online revenue for organizations while managing multimillion-dollar development budgets and leading teams through innovative, collaborative campaign projects.
Jen is the author of Digital Fundraising Transformation: The Insider’s Guide to Revolutionize Your Strategy and Raise More , and the host of the podcast From the Nest with CharityJen: Where Fundraising Takes Flight. Through workshops and webinars to one-on-one advising, CharityJen delivers support to help organizations thrive in today’s fast-changing fundraising landscape.
SPECIALTIES
◆ Strategic Planning & Structure
From annual calendars to team evaluation, scalable fundraising programs for either large departments or teams of one.
◆ Campaigns & Engagement
Integrated, multi-channel campaigns that attract, convert, and retain supporters across the full donor journey.
◆ Audience Development & User Experience
Growth funnels, journey mapping, and segmentation to deepen connections and boost conversions—from prospects to loyal advocates.
◆ Community & Ambassador Activation
Identifying and equipping champions with storytelling, outreach tools, and engagement strategies that extend reach and impact.
◆ Innovation & Insights
Fueling growth with data-driven decisions, A/B testing, performance metrics, and emerging tech such as AI and automations.
SERVICES AND RESOURCES
Consulting
By the hour, project, or retainer: flexible packages offered to meet every need.
LEARN MORE
Jen Newmeyer, CFRE

