About CharityJen

Nice to Meet You!

Welcome to the CharityJen network! I’m Jen Newmeyer CFRE, aka CharityJen, a digital fundraising strategist specializing in integrated campaigns and online engagement. 

I work tirelessly to support nonprofit professionals as we weave through the daily challenges and delights of working in the charitable sector. Having worked in and with national and local organizations for over 15 years, I’m well aware of the issues we face on a regular basis. Many of these stories are documented in my book, “The Insider’s Guide to Online Fundraising: Finding Success When Surrounded by Skeptics.” 

There is no better way to grow in this profession then by connecting with and learning from our peers. I am a product of those valuable interactions. Along with fierce determination and an abundance of creativity, it’s how I’ve been able to raise over $10 million in online revenue for nonprofit organizations while managing development budgets of over $25 million and leading teams through groundbreaking campaign projects. 

To help facilitate these invaluable networking opportunities, I host a monthly CharityChat networking group and publish helpful articles and resources. I send a monthly email and actively present webinars and training sessions. I also create more light-hearted content like the Insider’s Guide Crossword and 43 Ideas for Quarantine. In late 2020, I hosted a Frazzled Fundraiser’s Care Package Giveaway.

My past experience includes a national nonprofit association management firm, a city arts organization, and a regional food bank, with volunteer work in homeless and housing, animal shelters, and youth development. I am currently the Director of Digital Membership at WHYY, the local PBS and NPR station in Philadelphia, and a board member of the Association of Fundraising Professionals Greater Philadelphia Chapter, serving as the annual conference Program Chair. I am also a Certified Fundraising Executive through CFRE International.

My specialties include multi-channel (integrated) campaigns with a focus on digital engagement, acquisition and retention strategies, audience segmentation, project plans built on the growth funnel, strategic campaign planning and budget preparation, ambassador programs, and establishing partnerships for maximum success. 

As a passionate digital professional, I maintain robust a robust social media presence. You can connect with me on Twitter, Instagram, and LinkedIn.

More about my services on Nonprofit.ist!

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New Book

Jen’s new book, “The Insiders Guide to Online Fundraising: Finding Success When Surrounded by Skeptics,” is packed with strategies and ideas.
Order now!

Enjoy this overview of the wildly successful 2017 PBS Nerd Campaign!