The time: 2008. “Social media was just starting to become mainstream. Facebook had nearly tripled its growth to 145 million users. Twitter grew that year by over 752%. LinkedIn went…
She closed her eyes and shook her head, "just do SOMETHING," she said, " you just have to do something!" Jeannie Neathery was explaining her organization's pivot to a virtual…
In a recent call with nonprofit consultants from across the county, a frightening statistic was shared: up to 40% of charities might be forced to close because of the pandemic.Two…
Charities across the country are struggling with the decision to fundraise during the coronavirus pandemic. Cancelled events have delivered a tremendous blow to organizations that rely heavily on these activities…
It was the summer of 2018 and I had just returned from a conference. My mind was jumpy, unsettled, and bouncing around like a pinball in an arcade game. Conversations…
We were in a small cozy office. I sat across the desk from her. She sighed. “I’ve been in this business for 15 years. I know what we need to…
"We're so behind on digital fundraising... I don't even know where to start!" I've heard this phrase more times than I can count recently from development officers at conferences and…
“What about Bob Ross?,” I said. “Yes... He’s iconic, he’s revered by our traditional audiences, and younger generations love him,” our social media manager contemplated, “we could do trivia and…
Imagine… A young fundraising director has been hired to raise money for a newly created division of a university. He is filled with ideas for events and community collaboration, including…
When I am asked to present at conferences, it's most often related to social media, our ambassador program, or other digital efforts. And while I love sharing knowledge and experience…