To Ask or Not to Ask

Charities across the country are struggling with the decision to fundraise during the coronavirus pandemic. Cancelled events have delivered a tremendous blow to organizations that rely heavily on these activities…

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Bob Ross FTW

“What about Bob Ross?,” I said. “Yes... He’s iconic, he’s revered by our traditional audiences, and younger generations love him,” our social media manager contemplated, “we could do trivia and…

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The Struggle Is Real

Imagine… A young fundraising director has been hired to raise money for a newly created division of a university. He is filled with ideas for events and community collaboration, including…

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Help, I’m Drowning!

When I am asked to present at conferences, it's most often related to social media, our ambassador program, or other digital efforts. And while I love sharing knowledge and experience…

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Building Advocates

Five years ago when I would mention our Social Media Ambassadors Program, I would most likely get a puzzled kind of look. People didn't quite understand the objective. I'd explain…

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