Consulting

 

Build Smarter. Engage Deeper. Raise More.

In today’s dynamic fundraising environment, digital is no longer optional—it’s essential. Whether you’re launching a new strategy, strengthening your infrastructure, or navigating change with a lean team, CharityJen offers the insight, structure, and creative spark to move your mission forward.

With decades of experience in digital fundraising, campaign design, and donor engagement, Jen Newmeyer, CFRE, works alongside nonprofits to develop bold, sustainable strategies that drive growth, build loyalty, and inspire action.

Flexible packages are available by the hour, per project, or on retainer. Explore the curated bundles below or get in touch to create a custom plan that fits your goals, capacity, and timeline.

Starter Pack

Digital Readiness Assessment using the Maturity Scorecard
Custom annual planning calendar
Intro-level acquisition & stewardship tactics
Online audit + quick campaign boosters

Campaign Bundle

Full-funnel digital campaign strategy
60+ scalable tactics across channels
Custom campaign calendar for the year
Most Popular: Year-End & Giving Tuesday

Digital Audit & User Journeys

Online presence & conversion review
Custom user journey maps (decision-tree format)
Lapsed audience re-engagement tactics
Friction fixes to improve experience & results

Collaboration Plan

Cross-department campaign planning
Team evaluation using the DISC Model
Unified calendars for aligned execution
Strategy sessions to break silos + build buy-in

Ambassador Framework

Recruit and activate online & offline ambassadors
Annual engagement + renewal strategy
Storytelling toolkits for campaigns
Templates for outreach, social, and events

Innovation Kit

A/B testing strategy + starter experiments
Tools overview: AI, automation, livestreaming
Innovation calendar & pilot roadmap
Benchmarks to measure performance & progress

Why CharityJen?

With over two decades of experience in nonprofit development, Jen Newmeyer, CFRE brings unmatched clarity, creativity, and credibility to every engagement. She’s not just a strategist—she’s a builder, an innovator, and a mentor to teams at every stage of digital transformation.

As a nationally recognized speaker and the author of two books on digital fundraising, Jen blends big-picture vision with hands-on execution. She’s the creator of the Fundraising DISC Model, a first-of-its-kind framework that empowers nonprofits to align structure, strategy, and digital engagement for real, measurable growth. In addition, Jen has:

  • Increased online revenue by 70% in a single year, from $800K to $1.4M
  • Expanded email audience from 80K to over 200K using strategic lead gen
  • Boosted average gift from $141 to $246 with optimized ask strings
  • Engaged audiences using Growth Funnel strategies, driving a 75% increase in participation
  • Created a Social Media Ambassadors program that secured a $45K grant and raised $50K annually via livestream campaigns
  • Implemented Google Ad Grants and attribution strategies that generated over $230K in revenue

Known for her practical tools like the Digital Fundraising Maturity Scorecard (featured in the book), Growth Funnel Blueprint, and Team of One Impact Matrix, Jen helps organizations do more than plan—she helps them activate. Her work bridges traditional fundraising with modern digital methods, unlocking collaboration across departments, platforms, and people.

Whether you’re a solo fundraiser looking for traction or a large shop seeking structure and scalability, CharityJen delivers the insight and momentum to help you build smarter, engage deeper, and raise more.

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