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Spotlight on Prized Campaigns

Over the past few weeks, I’ve been reflecting on career accomplishments. Perhaps it’s because a friend asked me to audit their LinkedIn account and I discovered so much rich history missing from their page. Or perhaps it was related to the shift of leadership roles at the AFP-DC, including my own transition to VP of Education next year.

Either way, it made me curious to know what others would identify as, not just their career accomplishments, but specifically their prized campaigns. The ones that might sit in a glass trophy box beneath a glowing spotlight. The ones that bring back a rush of tearful memories. The ones that had such a remarkable community impact, they continue to fill hearts with joy.

Some of these inspirational campaigns are featured in nonprofit periodicals; and you can always count on fundraising vendors to provide client success stories. But I am more curious to hear from fundraising professionals that might pluck that one (or two, or five) from their catalogue and say, “yep, that’s the one that goes down in history for me.”

On my list, the first would be a 24-hour live streaming telethon that incorporated social media ambassadors, corporate support, community outreach, food trucks, mascots, music, a dunk tank and so much more. You can read about it here.

My runners-up would be a PBS Nerd campaign, one based on Jane Austen’s Pride and Prejudice, and a Great Fall Feast. Each of them with their own objectives. Each with a unique spin. Each with an exceptional team  that helped make these efforts quite extraordinary.

What is your prized campaign? Send it my way. I’ll feature them on this post so that we can celebrate greatness together. (And I may ask you to join me on a future podcast episode!)

If you need some prompts, I created a simple form. Our just shoot me a note by email!