Crafting a Digital Campaign
"We're so behind on digital fundraising... I don't even know where to start!" I've heard this phrase more times than I can count recently from development officers at conferences and…
The Struggle Is Real
Imagine… A young fundraising director has been hired to raise money for a newly created division of a university. He is filled with ideas for events and community collaboration, including…
Help, I’m Drowning!
When I am asked to present at conferences, it's most often related to social media, our ambassador program, or other digital efforts. And while I love sharing knowledge and experience…
Building Advocates
Five years ago when I would mention our Social Media Ambassadors Program, I would most likely get a puzzled kind of look. People didn't quite understand the objective. I'd explain…
Social Media Marketing World Recap
The grand event is over and I'm just over a week back into reality, so to speak. Of course, life doesn't stop while you're out of town but I was lucky…
Social Media Marketing World Day 2
Yesterday I did a recap post of my day one at the Social Media Marketing World Conference where over 3,000 digital marketers come together to learn, as Michael Stelzner puts…
Social Media Marketing World Day 1
If ever there was a conference that will blow your mind about every hour on the regular, then Social Media Marketing World is it. Over 3,000 people come together from…
Dream Destinations
It's February! The start of this month marks my focus on discovering personal passion, hopes, dreams, yearnings and aspirations. As I mentioned in my last post, our family has been…
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Minty Fresh Goals
You may have seen some buzz on the internet lately about setting goals instead of resolutions for the New Year. The argument being that goals tend to be measurable, attainable and set…